Tuesday, 21 May 2024

first time! “Scotch Real Bird’s Nest” breaks the traditional framework and goes modern in the form of “fine dining”

30 Apr 2024
39

Scott Real Bird’s Nest, one of Thailand’s real bird’s nest experts. Reinforcing the image of being the leader in the real bird’s nest beverage market in Thailand. Raise the quality and image of products to the next level. Open your experience from bird’s nest to the Fine Dining Experience with Scotch Real Bird’ Nest Royale Supreme “SCOTCH x Cross” campaign, the first time of creating a special menu course from Scotch Real Bird’s Nest Royale Supreme, full of real golden yellow bird’s nests from natural caves. 100% premium quality in a fine dining format, ready to open a new experience to consumers. Expand and reach more diverse target groups Answer every lifestyle problem and modern consumer trends who pay more attention to health and healthy eating Ready to embrace new experiences, Ms. Arawadee Sawatphanit Marketing Director of Scotch Industrial (Thailand) Co., Ltd. said, “Scotch Real Bird’s Nest is a real bird’s nest drink that is famous and has been recognized for its product quality for a long time. Scott never stops developing products that meet the needs of every target group of customers. To expand the customer base. Ready to create awareness and always creating something new for the bird’s nest market As a result, consumers are confident in the brand and believe in Thailand’s bird’s nest experts. Ready to answer the needs of good health care of Thai people every day. and answering the needs of customers and various consumption patterns Currently, the Scott Real Bird’s Nest product group is divided into 4 main products. It is distributed through channels that cover both online and offline channels. With a strong distribution network Whole supermarket convenience store and stores nationwide Including various e-commerce channels Comprehensive and diverse To reach and meet the lifestyle needs of purchasing products of consumers of all genders and ages.” Scotch Real Bird’s Nest Product Group 1. Full real bird’s nest drink (Scotch Real Bird’s Nest Royal Supreme) produced from full golden yellow real bird’s nest. Special grade nest in convenient bottled form, ready to eat. By using whole bird’s nests that are processed through a special production technique of Scotch to make the bird’s nests soft. Can be eaten immediately or further cooked in both savory and sweet dishes. According to needs 2. Real bird’s nest drink, long strips (Scotch Real Bird’s Nest Gold Selection) made from long strips of real golden yellow bird’s nest, good quality. Carefully selected and processed to standard production processes to produce high quality long bird’s nests that are ready to eat immediately. Or it can be cooked into a menu as desired. 3. Ready-to-drink real bird’s nest drink, selected only from 100% real golden yellow bird’s nests from natural caves, through a standardized production process. Until the taste is soft, smooth on the tongue, fragrant, delicious, mellow taste, suitable for drinking for taking care of yourself every day. 4. Real dried bird’s nest. Selected only genuine golden yellow bird’s nests from natural caves, 100% premium grade, large pieces, thick texture, suitable as a souvenir for a special person. Full real bird’s nest drink (Scotch Real Bird’s Nest Royale Supreme) and long real bird’s nest drink (Scotch Real Bird’s Nest Gold Selection). Currently, only Scotch real bird’s nest can be produced. And in order to open up the eating experience for consumers to taste and have easy access. This is the origin of the Fine Dining Experience with Scotch Real Bird’ Nest Royale Supreme campaign by Scotch in collaboration with Cross, the only fine dining Chinese restaurant using French techniques in Thailand. The reservation queue has been long for over a year by Chef Ice and Chef Kun Pleumteerawong, who have expertise in selecting premium ingredients to create innovative menus. In a unique taste But all 11 course menus are delicious and perfect, such as using bird’s nest as a filling for a French pie. Plus, it tastes unexpectedly delicious together with foie gras. Add fun flavors with berry sauce. and pickled berries Or the highlight menu is the perfectly mellow chicken soup. Served in whole eggs. When scooped down, you will find real bird’s nests full of golden yellow color. It is a highlighted menu that is extremely premium. Every menu has been tested and carefully created, with premium grade Scotch Real Bird’s Nest as the protagonist in every dish. The Fine Dining Experience with Scotch Real Bird’ Nest Royale Supreme “SCOTCH x Cross” campaign gives customers the opportunity to Experience 4 special rounds of deliciousness during April-May 2024. In addition, Scotch also has a strategic marketing plan with ongoing special activities and campaigns throughout the year. Ready to ensure that it will increase awareness and create testing experiences for new groups of consumers get even more Increase diversity in bird’s nest consumption in many dimensions. Respond to trends in health care and consumption purposes Bird’s nest, whether it is a health issue Skin and beauty Including the delicious taste. Ready to reinforce the image of the product and premium products to be more clear Follow more details at Line OA : @Scotch, Facebook : Scotch Family , Website : www.scotchthailand.co.th#ScotchxCross #Scottish real bird’s nest #100% genuine golden yellow bird’s nest from natural caves #confident premium quality